Privacy Policy

Updated: February 2, 2022

Who we are

Our website address is https://www.roughpixels.com

Comments

When visitors leave comments on the site we collect the data shown in the comments form, and also the visitor’s IP address and browser user agent string to help manage spam detection.

An anonymized string created from your email address (also called a hash) may be provided to the Gravatar service to see if you are using it. The Gravatar service privacy policy is available here: https://automattic.com/privacy/. After approval of your comment, your profile picture is visible to the public in the context of your comment.

Media

If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website.

Cookies

If you leave a comment on our site you may opt-in to saving your name, email address, and website in cookies. These are for your convenience so that you do not have to fill in your details again when you leave another comment. These cookies will last for one year.

If you visit our login page, we will set a temporary cookie to determine if your browser accepts cookies. This cookie contains no personal data and is discarded when you close your browser.

When you log in, we will also set up several cookies to save your login information and your screen display choices. Login cookies last for two days, and screen options cookies last for a year. If you select “Remember Me”, your login will persist for two weeks. If you log out of your account, the login cookies will be removed.

If you edit or publish an article, an additional cookie will be saved in your browser. This cookie includes no personal data and simply indicates the post ID of the article you just edited. It expires after 1 day.

Embedded content from other websites

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Who we share your data with

If you request a password reset, your IP address will be included in the reset email.

Easy Digital Downloads: EDD is our theme/plugin purchase and download system. We collect information about you during the checkout process on our store. This information may include but is not limited to, your name, billing address, shipping address, email address, phone number, credit card/payment details, and any other details that might be requested from you for the purpose of processing your orders.

Handling this data also allows us to:

  • Send you important account/order/service information.
  • Respond to your queries, refund requests, or complaints.
  • Process payments and to prevent fraudulent transactions. We do this on the basis of our legitimate business interests.
  • Set up and administer your account, provide technical and/or customer support, and to verify your identity.

Additionally we may also collect the following information:

  • Location and traffic data (including IP address and browser type) if you place an order, or if we need to estimate taxes and shipping costs based on your location.
  • Product pages visited and content viewed while your session is active.
  • Your comments and product reviews if you choose to leave them on our website.
  • Account email/password to allow you to access your account, if you have one.
  • If you choose to create an account with us, your name, address, and email address, which will be used to populate the checkout for future orders.

Google Analytics: We use Google Analytics for tracking visitors and aggregating information about the traffic to our websites. The Google Analytics privacy policy can be found here: https://policies.google.com/privacy. You can learn more about how to opt-out of tracking in Google Analytics here: https://tools.google.com/dlpage/gaoptout/.

We’ve turned on the IP Anonymization feature in Google Analytics. You can learn more about this here: https://support.google.com/analytics/answer/2763052?hl=en

Marketing: We use email (Newsletter) marketing to communicate with customers and potential customers from time to time. All email lists and campaigns are “opt-in” meaning we will not send you these sorts of emails unless you indicated that you wish to receive them during signup or other interactions on our website.

All marketing emails sent by us will include an unsubscribe link in the footer of the email. Emails sent to you may also include standard tracking, including open and click activities.

We use MailChimp for email marketing. Mailchimp’s privacy policy is found here: https://mailchimp.com/legal/privacy/.

Purchasing Gateways: For payment transactions, we use PayPal and Stripe. PayPal’s privacy policy can be found here: https://www.paypal.com/webapps/mpp/ua/privacy-full. Stripe’s privacy policy can be found here: https://stripe.com/us/privacy.

If you purchase using PayPal, we ask for:

  • Email Address: So we can deliver our products and contact you if needed.
  • First Name: To personalize your account experience.
  • Username: So you can log in to your account to ask questions or download our products.
  • Billing Address: For credit card purchases.
  • Billing Country: For tax purposes.
  • Billing Province: If you live in Canada, which is where we are located, we need to know which province you live in for tax purposes. Otherwise, international purchases will sometimes have states instead of provinces.

If you purchase using your credit card, we ask for all of the above, and:

  • Credit Card Information: So we can process your payment. This data is sent to Stripe, and is never stored on our server.
  • Billing City and Zip/Posal Code: To verify your credit card purchase.

You’re also asked if you’d like to receive email updates and news. If you check this box, your information will be added to our MailChimp list.

Web Hosting Services: All web servers and hosting are managed by Rochen Hosting. This includes website hosting, backups, web database, file storage, and log files. The Rochen Hosting privacy policy is available here: Privacy Policy – Rochen

License Keys & Automatic Theme Updates: When you add your license key to your Dashboard to receive automatic updates, your website URL and computer IP address are logged in our license key system. 

Affiliates: If you come to our site through a link provided by one of our affiliates, a cookie will be added to your browser in order to remember the affiliate. This cookie will remain in your browser for 60 days, or until you delete it.

LiteSpeed Cache: This site utilizes caching in order to facilitate a faster response time and better user experience. Caching potentially stores a duplicate copy of every web page that is on display on this site. All cache files are temporary and are never accessed by any third party, except as necessary to obtain technical support from the cache plugin vendor. Cache files expire on a schedule set by the site administrator, but may easily be purged by the admin before their natural expiration, if necessary. Most cache expiration times are set for 1 month. We may use QUIC.cloud services to process & cache your data temporarily. Please see https://quic.cloud/privacy-policy/ for more details.

Akismet: We collect information about visitors who comment on Sites that use our Akismet anti-spam service. The information we collect depends on how the User sets up Akismet for the Site, but typically includes the commenter’s IP address, user agent, referrer, and Site URL (along with other information directly provided by the commenter such as their name, username, email address, and the comment itself).

How long we retain your data

If you leave a comment, the comment and its metadata are retained indefinitely. This is so we can recognize and approve any follow-up comments automatically instead of holding them in a moderation queue.

For users that register on our website (if any), we also store the personal information they provide in their user profiles. All users can see, edit, or delete their personal information at any time (except they cannot change their username). Website administrators can also see and edit that information.

An individual who seeks access, or who seeks to correct, amend, or delete inaccurate data, should contact Rough Pixels.

We store the information you enter upon registration/order only in connection to providing you with the purchased products or services or for the forum activity. You can request we delete this information from our system at any time after you are no longer using our services in accordance with the EU GDRP.

Information that we Retain: We are legally obligated (government & taxation) to retain some information about payments so we will not be able to delete all stored information in such cases. CRA (Canada Revenue Agency) requires data retention of 6 years.

What rights you have over your data

If you have an account on this site or have left comments, you can request to receive an exported file of the personal data we hold about you, including any data you have provided to us. You can also request that we erase any personal data we hold about you. This does not include any data we are obliged to keep for administrative, legal, taxation, or security purposes.

Where we send your data

Visitor comments may be checked through an automated spam detection service; for example, Akismet.

How We Protect Your Data

For WordPress, itself, see wordpress.org/about/security for details for its own security details.

To help with prevention and security, we follow WordPress Code Standards in the development of the Rough Pixels website, themes, and plugins.

At this time, only one primary administrator has full access to the administrative back-end of Rough Pixels. No other person(s) have access.

Rough Pixels, also uses an extensive security-based system plugin to ensure compromising situations are set to pursue prevention.

What Data Breach Procedures We Have In Place

Should any event occur where customer data has been lost, stolen, or potentially compromised, our policy is to alert our customers via email no later than 48 hours of our team becoming aware of the event. We will also report such incidents to any required data protection authority. We will work closely with any customers affected to determine the next steps such as any end-user notifications, needed patches, and how to avoid any similar event in the future.

Privacy Policy Changes

Rough Pixels may change its Privacy Policy from time to time, and at our sole discretion.